Creative Destruction

April 4, 2006

Web Singer Gets Contract

Filed under: Popular Culture — Robert @ 7:14 pm

A woman who sang via the Web from her London flat has signed with a major record label. Sandi Thom, 24, signed with conglomerate RCA/SonyBMG on April 3, 2006, after building a respectable audience of 100,000 daily listeners.

I suspect that agile record companies have found their new low-cost method for finding talent: wait for the audience to find it for you.


1 Comment »

  1. Bingo.

    Here‘s how I think it’ll probably play out in the end.

    Comment by Adam Gurri — April 4, 2006 @ 8:43 pm | Reply

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